Dibs Cinema Visual Identity
How do we make a fun visual identity for a personalised cinema experience?
Brand Designer
1 Designer
2 Weeks
Branding
Art Direction
CONTEXT
DIBS Cinema is the sub-brand concept for the brand the brand Les Dibs created by my sister and me. Growing up, we've had a constantly changing life and we found stability and comfort in pizza & movie Friday Nights.
CONCEPT
DIBS Cinema is a cinema where every friday night, people come to pick and call “DIBS” on a film for the night. The chosen films are later projected in individual screening rooms. Each person / group has their own little screening room. The films are diffused by our projectionists. Pizza is served with each film.DIBS Cinema unites friends and people who want to chill together in front of a film. This project was established to encourage people to discover the cultural heritage of cinema.
The name DIBS comes from the fact that every friday night the two sisters / creators of the brand went to the video store and rented a movie to watch that night. The store only had one copy of each film, so renting a film was like calling DIBS on that film for a few days. The name also refers to the name of the two sisters: Derya Idil Botsali and Defnenur Ipek Botsali.
THE OTHER LOGOS OG THE BRAND
Below are the other logos of the brans Les Dibs: the main logo, its' use on substack and the logo of the instagram page "Dibs on this Film", a page where the two sisters archive the moments in films that have marked them.
